Director of Franchise Development

Director of Franchise Development

Blue Rock Search
May 9, 2018


Develop and execute a franchise sales marketing plan designed to expand the company’s franchise network into all the remaining open territories in North America.


  • Developing and executing functional business plans and budgets in accordance with the organization’s strategic plan and key financial objectives.
  • Supplementing external sales resources (third party consultants, brokers, etc.) with in-house sales initiatives.
  • Experience and proven track record of utilizing digital media and social media marketing strategies for franchise lead generation.
  • Tracking and working all sales leads through the entire spectrum of franchise development activities, including targeted marketing, promotion, sourcing, application, and disclosure of FDD.
  • Screening and processing applications, ensuring high quality franchise partners are prospected, qualified, and selected;
  • Assist in developing messaging and advertising content to recruit franchise sales prospect.
  • Continued enhancement of CRM system.
  • Development of third party franchisee lending relationships.
  • Bachelor’s Degree
  • Minimum five (5) years successful national franchise sales experience.
  • Demonstrated attention to detail.
  • A reputation as a strategic and conceptual thinker with ability to develop strategic plans and direct implementation of tactical plan elements.
  • Sales aptitude with proven ability to proactively and assertively seek and generate sales leads and aggressively pursue and close deals; known as a goal-oriented self-starter who works well independently with minimal supervision.
  • In-depth knowledge of effective sales techniques.
  • Strong technical skills combined with practical application, problem solving skills and a proactive approach.
  • Outstanding written and oral communication skills.
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