Patrick Mullinix Joins Red Rover as VP, Franchise Development

Sarasota, FL – Blue Rock Search is pleased to have partnered with Red Rover Fetchable Moving & Storage to place Patrick Mullinix as the company’s new Vice President of Franchise Development.


Red Rover is a moving and storage company focused on providing innovative solutions that are more affordable and convenient than traditional options. Based in Tampa, Florida, and founded by PODS founder Pete Warhurst, the fast-growing company offers moving solutions and storage containers that combine affordability and convenience for smoother, less stressful moving experiences.


Mullinix brings extensive experience in the franchise world, with a particular focus on franchise development in customer-facing service sectors. Before joining Red Rover, he served as the President and CEO of Advantage Hotels, where he led the way towards developing a unique mode of hotel franchising with a strong emphasis on franchisor/franchise owner relationships. He has two decades of franchise leadership and development experience in the hospitality industry, including roles at Vantage Hospitality Group, Red Lion Hotels, and Cobblestone Hotels.


Nancy Estep-Critchett, Franchise Practice Leader and Founding Partner of Blue Rock Search, said, “Blue Rock Search was pleased to partner with Red Rover on the search for their VP of Franchise Development. In today’s franchise world, it’s more important than ever to have franchise development leaders who can drive successful strategy and build strong relationships with franchise owners. Patrick Mullinix brings decades of experience in franchise development and brand growth to his new role with Red Rover, and we look forward to seeing his unique expertise in action to build on the company’s continuing successes.”


About Blue Rock Search

Blue Rock Search ( is an MBE Certified, 100% minority/female-owned executive search firm specializing in the targeted identification, assessment, and placement of high-impact leaders for their clients. Their founding partners are respected, trusted thought leaders, collectively bringing over 75 years of direct, relevant search experience to their five dedicated practices: HR/Diversity, Franchise, Customer Experience, Higher Education, and Private Equity Executive Search. Blue Rock’s agile service delivery model is designed to flex to the unique needs and expectations of any search, and quickly fill critical roles. Blue Rock Search believes the starting point for a successful search is a strong client relationship built on their core values of trust, mutuality, and commitment—creating “Relationships Built to Last.”

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